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Module’s Title: Economics and European Business

Faculty: Stéphane SAUSSIER, Professor of Economics

Teaching dates: January 12-13, 2019 -- January 19- 20, 2019


1. General description of the module

This course introduces globalization and the rational for regionalization (especially European Union) as well as practical issues concerning business in European countries, such as cultural, contracting, competition and contracting with government issues.

This seminar offers appropriate theoretical and practical tools in order to give a more objective point of view between the media and the economic reality.

2. Sequence in details



Jan 12th

  • Globalization and The Building of European Union
  • Economic Tools and The Rational of Open Trade Policy and Globalization

Read before the class: Chapters 2 & 6 & 9

Presented case:

1.     Why Luxury should not delocalize?

Présentation by :

 2.    Paris Baguette internationalization  and Questions 

Presentation by: 

Jan 13th


  • Firms, Production and Institutional Environment

Read before the class: Chapters  5 & 7 & 16

Presented case:

3.     Corruption at Siemens and solutions – Closing case – Chapter 5, reference book.

Presentation by:

4.       Challenges associated with franchising in China: Closing case – chapter 16, reference book.

Presentation by: 

Jan 19th

 SLIDES DAY 3  Incentives / Cartels

  • Incentives in organization
  • Competition Policy in Europe

Read before the class: Chapter 12 & 8

Presented case:

5.     Cartels: Present the truck producers cartel + explain how fines are determined -- fines in Europe. Readings for Chinese case
 Presentation by 

6.     Incentice case: listen to Dan Pink Video and make two groups : one defending his vews, one arguing against in the specific case of a Chinese company.

Presentation by


Jan 20th

 SLIDES DAY 4     
  • Public Services in Europe
  • Public Private Partnerships in Europe

Presented cases:

7.     VELIB CASE + questions attached to the case

Presentation by:

8.     Choose one or two examples of Chinese Public Private Partnerships to illustate 1/ what they are 2/ their potential advantages and 3/ their potential drawbacks  

Presentation by :


Theses sequences may be adapted, depending on questions and rhythm of the group.


3. Teaching methodology:

  • Students are expected to participate actively during classes.
  • For each session, students need to read in advance the chapters as indicated below (in “sequence in detail”).
  • Cases will be presented by a group of students (4-5 students) and discussed in class.

4. Cases

Cases have to be presented by a group of students. Every student, at the end of the 2 weeks classes should have presented at least one case. The presentation will be based on power point slides, and should not exceed 15 minutes. Before the starting of the course, students should organized themselves to assign for each case, a group of 4-5 students that will be in charge of presenting the case. Assignation will be based on first declared, first served. Questions associated with cases are just indicative. You are not  obliged to answer to every question, nor to structure your power point presentation relying on them.

Contact me as soon as you have decided which case you want to present and who is belonging to the presenting group: Names of those who are presenting will be put on the website on real time.


5. Exam

3-4 questions connected to classes, based on 2 or 3 newspaper articles.



class1-globalization-regionalization-jan2019-compressed1.pdf6.34 MB
class2-firms_and_institutions-jan2019-compressed1.pdf6.94 MB
class3-incentives-2019-compressed.pdf2.03 MB
class4-cartels-2019-compressed.pdf2.91 MB